ALA’s atyourlibrary.org has lively new content that encourages library usage

Contact: Megan McFarlane
Campaign Coordinator
Campaign for America’s Libraries
ALA Public Information Office
312-280-2148
mmcfarlane@ala.org

NEWS
For Immediate Release
December 29, 2009

CHICAGO – Atyourlibrary.org, which launched earlier this year, continues to post lively new content that encourages the public to use their local library.

To see the latest content posted on the site, go to www.atyourlibrary.org.

The mission of the site is to be a catalyst that drives people to their local libraries. The Web site works to get the word out that libraries are filled with rich resources, which are easy to access, as well as promote the goals of the Campaign for America’s Libraries.
Where available, recommended resources are linked to the World Cat database, which provides a list of the nearest libraries with the recommended item.

The Web site was launched with funding from the Carnegie Corporation of New York, with additional support provided by the Disney Book Group. Both are partners in the Campaign for America’s Libraries.

Atyourlibrary.org is part of the Campaign for America’s Libraries (www.ala.org/@yourlibrary), ALA’s public awareness campaign that promotes the value of libraries and librarians. Thousands of libraries of all types – across the country and around the globe - use the Campaign’s @ your library® brand. The Campaign is made possible by ALA’s Library Champions, corporations and foundations that advocate the importance of the library in American society.

Other partners are Dollar General, the Financial Industry Regulatory Authority (FINRA), the International Federation of Library Associations and Institutions (IFLA), the National Baseball Hall of Fame and Museum, Univision Radio, Verizon and Woman's Day magazine.