July webinar explores data-collection methods for outcomes measurement

For Immediate Release
Tue, 07/03/2018


Laurence Deutsch

Manager, Communications

Public Library Association (PLA)


CHICAGO – This month, the Public Library Association (PLA) will host a webinar intended to help library workers understand different data-collection methods that can be used to measure outcomes. This webinar, Beyond Surveys: How to Measure Outcomes Using Alternative Data Collection Methods, will be held 1 – 2 p.m. Central Time on Wednesday, July 18. 

This webinar is the third in a series featuring the Outcome Measurement Guidelines developed for PLA's performance measurement program, Project Outcome. Archived versions of earlier webcasts, including How to Develop Outcome Measures & Design Effective Surveys (presented Apr. 11, 2018) and Working with Partners: How to Plan for Collaborative Outcome Measurement, (presented Jan. 31, 2018), are available for viewing.

At the conclusion of the July 18 webinar, participants will:

  • Know what Project Outcome’s Outcome Measurement Guidelines are and how they help support libraries’ data-collection efforts;
  • Understand various types of outcome data-collection methods, including pre/post measurement, skills tests, behavior observation, interviews, and focus groups; and
  • Be able to apply what they learned to conduct their own focus group in their library.

This webinar is available at no cost, but registration is required and space is limited. Click here to register or learn more about this webinar.


About PLA
The Public Library Association (PLA) is the largest association dedicated to supporting the unique and evolving needs of public library professionals. Founded in 1944, PLA serves nearly 10,000 members in public libraries large and small in communities across the United States and Canada, with a growing presence around the world. PLA strives to help its members shape the essential institution of public libraries by serving as an indispensable ally for public library leaders. For more information about PLA, contact the PLA office at 1 (800) 545-2433, ext.5PLA, or pla@ala.org.