New advanced eCourse: Winning Support and Influencing Communities for Library Funding
For Immediate Release
CHICAGO—ALA Publishing eLearning Solutions, in collaboration with the San José State University School of Information (SJSU iSchool), announces a new advanced eCourse, Winning Support and Influencing Communities for Library Funding. This advanced eCourse begins on Monday, January 8, 2018 and continues for 12 weeks.
Nearly 90% of library funding is dependent on the will of local voters and local politicians. Understanding these power structures is essential so you can help influence these individuals to ensure continued funding for your institution.
In this twelve-week advanced eCourse, Patrick “P.C.” Sweeney provides you and your staff with the necessary information to understand these local power structures and get the tools you need to build support for your library. Through his experience at EveryLibrary, the nation’s first and only library advocacy Political Action Committee (PAC), Sweeney shares the secrets of major national PACs, campaign consultants, community organizers, and local and presidential campaigns that can help you build relationships to sustain or increase funding for your library. Whether you are a director in a major city or a librarian in a rural town, the theories and best practices taught in this course are scalable and can be implemented to enhance support and increase funding in your area.
After completing this course, you will be able to:
- Identify and build large networks of library activists
- Help raise money for your institution
- Encourage community action to increase widespread support for your library.
Participants who complete this Advanced eCourse will receive an SJSU iSchool/ALA Publishing Advanced Certificate of Completion. This certificate will affirm your status as having completed all the steps of an Advanced eCourse on Winning Support and Influencing Communities for Library Funding and will provide proof of your participation that you can add to your resume.
Advanced eCourses—a new format in which faculty from the SJSU iSchool will help you dig deep into cutting-edge topics during 12-week online courses, equipping you with potentially transformative knowledge and skills, and taking you from introductory through high-level content.
For more information about the eCourse, including how to register, please visit the ALA Store.
About the Instructor
Patrick “P.C.” Sweeney is co-author of Winning Elections and Influencing Politicians for Library Funding (ALA Neal-Schuman, 2017). He is the former Administrative Librarian of the Sunnyvale (CA) Public Library and Executive Director of EveryLibrary California, a statewide initiative to support library propositions. He currently works as the Political Director for EveryLibrary, the nation’s first and only national Political Action Committee for Libraries and is a lecturer on the politics of librarianship at the San Jose State University iSchool. He is a 2015 Library Journal Mover and Shaker recipient for his advocacy work in California and across the country.
ALA Publishing provides all librarians a comprehensive, one-stop resource for dynamic print and digital materials and eLearning dedicated to professional development, improving library services, and the promotion of libraries, literacy, and reading.
The SJSU iSchool / ALA Publishing advanced e-courses offer in-depth, advanced training that take participants from introductory to high-level content in 12 short weeks. Award-winning SJSU iSchool faculty members help participants dig deep into relevant course topics to provide applicable knowledge and skills that can transform their work. These asynchronous online courses are ideal for information professionals from around the world.
The SJSU iSchool prepares individuals for professional careers in the information professions. Graduates work in diverse areas, such as information governance, user experience design, digital asset management, information architecture, electronic records management, and librarianship. The SJSU iSchool offers several online educational programs, including a Master’s degree in Library and Information Science, which is fully accredited by the American Library Association; a Master’s degree in Archives and Records Administration; and a Post-Master’s Certificate in Library and Information Science. All programs are delivered online, and the SJSU iSchool is a recognized leader in online education. For more information about the school, please visit: http://ischool.sjsu.edu.