Learn how to Build a Successful Independent Consulting Practice with ASCLA

For Immediate Release
Wed, 10/18/2017


Melissa Tracy

Marketing & Programs Specialist

Association of Specialized and Cooperative Library Agencies (ASCLA)


CHICAGO - Presented by the Association of Specialized and Cooperative Library Agencies (ASCLA), join us for Building a Successful Independant Consulting Practice eCouse starting on November 6.

Are you a subject matter expert who wants to help people and organizations fill a gap in knowledge, skills, or service? This course will guide participants through the exploration and quantification of their uniquely marketable skills and expertise in order to build and launch a successful consulting practice. Using carefully curated resources and experience, the instructor will help each participant design and build a strategy for launching a consulting practice in their area of expertise. This course will cover building a brand, finding a niche to serve, marketing your services, and how to find and land business. Participants will leave with actionable strategies and plans for their own practice. This course is geared towards the independent consultant.

Participants in this course will build and launch their consulting practice through readings, resources, and one-on-one assistance from the instructor. Participants will reflect and analyze their own skills and areas of expertise and apply those to the knowledge of building a successful practice that they learn in this course.

Participants will be expected to spend 1-1.5 hours on the readings, resources, and course information and 1.5-2 hours on the actual process of building their practice and providing feedback to other participants.

Learning outcomes

  • Brand and launch a high performing consulting practice.
  • Identify and quantify personal skills and consulting service niche.
  • Develop and create a strategy for marketing consulting services and developing a robust clientele.

Who should attend

  • Independent consultants who need assistance building a viable business
  • Subject matter experts who are interested in building a consulting practice


Jasmine Parson Williams: 

Jasmine is a results-driven strategist with over 15 years of combined legal, non-profit, government, and business experience. A seasoned designer and manager of programs, her professional mission is to empower the doers by strengthening the core business functions of their mission-driven organizations. She has a particular interest in helping community-based organizations increase their capacity to focus on effective and efficient delivery of services.

Her professional background includes working in various capacities for several nonprofit organizations such as The Children's Museum of Indianapolis, Girls Incorporated of Indianapolis, the Indianapolis Urban League, The National Collegiate Athletic Association, and the Indiana Supreme Court. Jasmine received her Bachelor of Social Work (BSW) from the Indiana University School of Social Work Indianapolis and her Juris Doctor (J.D.) from the Indiana University Robert H. McKinney School of Law.

Read more about the eCourse. 


ASCLA is a division of the American Library Association, offers convenient, year round online learning opportunities to further your knowledge and career skills. ASCLA’s online courses and webinars focus on topics related to state and specialized libraries, prison libraries, library cooperatives and library consultants as well as topics related to accessibility and outreach to underserved patrons. ASCLA members qualify for discounted registration rates including discounts on group registrations. Courses and webinars are open to the public.