New eCourse: Adult Programming - Planning for Success

For Immediate Release
Thu, 02/16/2017


Colton Ursiny

Administrative Assistant

ALA Publishing

Chicago—ALA Editions announces a new facilitated eCourse, Adult Programming: Planning for Success. Amy Alessio will serve as the instructor for a 3-week facilitated eCourse starting on Monday, April 17, 2017.

Estimated Hours of Learning: 18 
Certificate of Completion available upon request

Learning outcomes

By the end of this eCourse, you will have:

  • Strategies for navigating issues in programming, including space, budget, and staff constraints
  • Ideas for adult programs that could fill a full calendar year
  • One detailed program completely designed and ready to implement
  • Tips for marketing your events through social media

Learn how to build programs that draw adult users into your library from one of the most well-known programming experts—Amy Alessio! Adults are a very important—but often overlooked—category of patrons. They generally make up a large proportion of library patrons.

In this 3-week eCourse, Alessio will help you plan a calendar year of events for adults in several different age groups. You’ll learn about the best programming resources for everything from planning to marketing. Throughout the course, you will design one detailed program plus provide ideas for future programs and contribute to discussion with other participants. You’ll walk away from this course with the knowledge and inspiration you need to create successful programs for your adult patrons.

eCourse outline

Week One:

  • Introduction to types of programming
  • Overview of resources, including funding resources
  • Popular trends
  • Planning calendar for the year

Week Two:

  • Navigating issues in programming: space, time, budget and staff constraints
  • Programming for adult subgroups: by age and interests
  • Planning for all day events

Week Three:

  • Creative marketing, including:
    • How to utilize library social media accounts for program marketing
    • Reworking and refreshing long-running programs
    • Programming by themes

About the Instructor

Amy Alessio is an award-winning teen librarian with a black belt in karate. Her latest co-authored reference titles, A Year of Programs for Millennials and A Year of Club Programs for Teens, were published by ALA Editions in 2015. She has enjoyed presenting over three hundred webinars and live workshops on library programs and services. She served on the YALSA Board of Directors as well as on selection award committees. She reviews romance novels for Booklist. Learn more at

Registration for this ALA Editions facilitated eCourse, which begins on April 17, 2017, can be purchased at the ALA Store. Participants in this course will need regular access to a computer with an internet connection for online message board participation, viewing online video, listening to streaming audio (MP3 files), and downloading and viewing PDF and PowerPoint files.

ALA Editions publishes resources used worldwide by tens of thousands of library and information professionals to improve programs, build on best practices, develop leadership, and for personal professional development. ALA authors and developers are leaders in their fields, and their content is published in a growing range of print and electronic formats. Contact ALA Editions at

ALA Store purchases fund advocacy, awareness, and accreditation programs for library professionals worldwide.