Día Press Kit

En Español ]

El día de los niños/El día de los libros

(Children's Day/Book Day) 


El día de los niños/El día de los libros (Children's Day/Book Day), known as Día, is a celebration EVERY DAY of children, families, and reading that culminates every year on April 30. The celebration emphasizes the importance of advocating literacy for children of all linguistic and cultural backgrounds.

Día is an  enhancement of Children’s Day, which began in 1925.   Children’s Day was designated as a day to bring attention to the importance and well-being of children.  In 1996, nationally acclaimed children’s book author Pat Mora proposed linking the celebration of childhood and children with literacy to found El día de los niños/El día de los libros


Press Releases 

Libraries celebrate diversity, promote multicultural literacy

Nation’s libraries showcase multicultural resources as uptick in demand for multicultural children’s books continues

ALSC announces Building STEAM with Día booklists

Building STEAM with Día mini-grants awarded

The 2015 Día National Program Registry is now open


2015 Events

What's happening in your community?

dia event map

To find Día events in you community, please use our  interactive map  to search for events in your area. To access information about past events, scroll down below the map to use the drop-down options. Find out how others across the country celebrate literature, culture, and family! 


Dia in motion - Past Dia Celebrations 




Public Service Announcements (PSAs)

dia founder pat mora


     Downloadable broadcast quality audio PSAs featuring Día founder and renowned children's        

     author Pat Mora .

     PSAs are Also available en Español.






dia logo b&w

Black & white -- JPG (high res/300 dpi)

Black & white -- JPG (low res/72 dpi)

Black & white -- EPS

dia logo color

 Color -- JPG (high res/300 dpi)

Color -- JPG (low res/72 dpi)

 Color -- EPS



Dia Fact Sheet 


Building STEAM with Día  Book List 






  This book list  features titles from around the world for children from birth through age 12    

   and older. Many of the books are bilingual, in a variety of different languages.  Tips for reading

   with your children are also offered in English and Spanish.  

    Dia Book List English & Spanish .pdf



 Social Media 



 follow #dia11alsc on twitter @alscblog 



Partners & Official Supporters






ALA logo


Media Contact: Macey Morales, Media Relations Manager, ALA, mmorales@ala.org , 312-280-4020