ALA Online Message Book
The ALA Online Message Book is intended as a guide for library advocates and ALA spokespeople in preparing for advocacy presentations, media interviews, speeches and other opportunities for inquiries about libraries and/or the American Library Association. Following are tried and true tips, techniques and sound bites share by professional media trainers, ALA spokespeople and the Public Information Office staff.
Feel free to adapt these messages to your own style. PIO will update the “current issues” section periodically and the full site annually. Check this Web site frequently for the most up-to-date message.