LLAMA webinar: “Methods for digging deeper: examining web services through the lens of data-based decision making”

This webinar will discuss why it's important to collect data about your web site and services, and how this data can create a foundation for assessment and improvement initiatives. Specific tools to be demonstrated will include Google Analytics and Loop11.

Learning Outcomes

By the end of this webinar participants will:

  • Understand specific principles and tools for web-based use testing
  • Learn methods for conducting web site testing online
  • Have a greater awareness of the role and usefulness of web analytics and the data it provides
  • Understand how to apply web analytics data to discern success with web site interactions

Who Should Attend

Library managers and administrators, Web/Online services librarians, assessment librarians, and anyone interested in assessment


Rebekah Kilzer, Director, Clark Memorial Library, Shawnee State University, Portsmouth, Ohio


How to Register

Register online: http://tinyurl.com/3zhtecm


For questions about this webinar or other LLAMA programs, contact Fred Reuland. freuland@ala.org