Communications & Marketing Committee

Charge

The Communications & Marketing Committee (CaM) is a standing committee that develops and implements LITA’s strategic communications and marketing plan to promote LITA’s mission, vision, values, and important news around membership, publications, education, volunteering, events, and more. The committee is also responsible for establishing best practices for style and content that is used in social media communication formats and will work closely with the LITA Staff, Web Coordinating Committee, and the Education Committee.

The LITA Blog is a subcommittee of CaM, with at least one Blog editor serving as a full committee member on CaM. CAM and the Blog editors collaboratively establish an editorial calendar of communications content for the division.

Work includes the following:

  • Facilitate and promote participation to increase membership value, benefits, and satisfaction
  • Provide content ideas as needed
  • Post and assess content through LITA’s various social media channels
  • Promote best practices through various media channels

Roster

Cameron Cook (Chair, July 1, 2019, to June 30, 2020)
Amber Loos (Vice-Chair, July 1, 2019, to June 30, 2020)
Joel Tonyan (Past-Chair, July 1, 2019, to June 30, 2020)
Rhonda Asarch (Member, July 1, 2019, to June 30, 2021)
Mr. Parker H. Fruehan (Member, July 1, 2018, to June 30, 2020)
Carol Hanan (Member, July 1, 2018, to June 30, 2020)
Yoo Young Lee (Member, July 1, 2019, to June 30, 2021)
Amber Loos (Member, July 1, 2018, to June 30, 2020)
LITA Office (Member, September 18, 2018, to June 30, 2020)
Mr. Chris Pollette (Member, July 1, 2019, to June 30, 2021)
Julie Schaeffer (Member, July 1, 2019, to June 30, 2021)
Mr. Wei Xuan (Member, July 1, 2019, to June 30, 2021)
Mark A. Beatty (Staff Liaison, January 30, 2015, to August 30, 2019)
Jenny Levine (Staff Liaison, July 1, 2015, to June 30, 2020)

Displaying active committee roster as of 08/20/2019. Last retrieved on 08/20/2019. Members can log in to view full contact information for committee members.

Composition

The Communications Committee consists of no fewer than 8 members, each appointed for 2 years in staggered terms.

  • One (1) Board Liaison
  • One (1) Staff Liaison
  • One (1) member of this committee will serve as liaison to the LITA Web Coordinating Committee
  • One (1) member of the Web Coordinating Committee shall be the Web Coordinating Committee's liaison to this committee

Liaison's to Other LITA Committees

Current liaisons to LITA Committees.
  • LITA Forum Planning Committee
  • Education Committee
  • Membership Development Committee