As part of its ongoing work to support the public library’s role in creating healthy communities, PLA is taking steps to increase consumer education around health insurance and information. How can your library help? This free webinar will help public library staff better understand the importance of health literacy, how to promote accurate health information and resources, and how to develop community partnerships to broaden the scope of a healthy community.
This on-demand webinar is designed to teach participants how to administer Project Outcome surveys to measure outcomes for their library’s summer reading program. By successfully administering surveys, libraries will be able to use the results to showcase program successes and influence future summer reading programs.
A FREE on-demand webinar presented in partnership with ALA Office for Intellectual Freedom. Banned Books Week (BBW) has been a mainstay in American libraries for over 30 years. This annual event brings together communities in support of the freedom to read and to express ideas, even those considered unorthodox or unpopular. Some libraries have been celebrating BBW for decades and feel like they are "preaching to the choir," while others have steered clear of stirring up controversy.
With over 100 top-quality education programs, a bustling exhibits hall featuring the latest library products and services, and social events that include author luncheons and networking receptions, the PLA 2018 Conference offers something for everyone in public libraries. This on-demand webinar will help attendees plan for getting the most out of their time in Philadelphia and show non-attendees how to get a taste of the PLA 2018 experience. Learn tips and tricks from PLA Conference pros to help focus your priorities, plan your schedule, and prepare for conference success.
For the first time in American history, we have four different generations working and volunteering side by side. Discover the key characteristics of these four generations and explore new strategies for making the most out of age diversity. What motivates each generation? What types of recognition resonate with each generation? What strategies can you put in place to avoid conflict between generations? Leave the webinar with tools they can begin to use immediately to help bridge the work place generation gap.
For public library staff, dealing with the media can sometimes be rewarding, sometimes frustrating, sometimes exciting, sometimes daunting… but always necessary. This on-demand webinar covers the fundamentals of media planning and outreach—including social media—to prepare you to work with the media and generate attention that will support your library’s activities and advocacy efforts. This webinar was an extension of the free PLA advocacy training program, Turning the Page 2.0.
If your heart starts to palpitate at the thought of writing a marketing plan, this on-demand webinar will help ease the pain. You’ll learn which steps in a marketing plan are critical to success and get to know the difference between marketing, promotion, publicity, outreach, and public relations so that you can clearly communicate your goals. Find out how to combine market research, a target audience, customized messages, and strategic outreach into a knockout plan, all while incorporating your library’s special brand and importance to the community.
Measurement Matters: Using Edge, Project Outcome, and the Impact Survey to Assess and Improve Community Outcomes (PLA)
This on-demand webinar educates libraries on three outcome measurement tools—Impact Survey, Project Outcome, and the Edge Initiative—and showcases how libraries are using the data for strategic planning, programming, and communication with local leaders to better serve their communities.
PLA has two free tools that can help you provide and measure digital literacy services. DigitalLearn.org provides tutorials on essential basic technologies designed for use in library patron training, and also offers the ability to create a custom site branded for your library. Project Outcome provides simple survey tools to measure the outcomes of digital literacy programs and services. This free on-demand webinar shows you how to use both of these tools together to augment your digital literacy training and measure the impact your digital literacy services have in the community.
Come learn about an exciting and unique program developed by staff at Worthington (Ohio) Libraries to impact an often forgotten segment of the community—those suffering from memory loss and Alzheimer’s. Working with a senior center program director, Erin Buerk and Erin Kelsey developed a special program to expose the center residents to new technology and stimulate their minds and memory by playing games on library iPads. The successful effort was a great way to interact with a wonderful segment of the community so deserving of fun and engagement.