This session will briefly introduce the history of LC Classification (LCC) and the general principles of classification. Participants will be introduced to the Classification and Shelflisting Manual and learn how to make use of Classification Web, Authorities.loc.gov, freely-available LCC schedules, and LC cutters.
Far too often today, people say our profession is dying. This course teaches participants that marketing and promotions can help us better serve our patrons in the 21st century, and improve awareness and regard for our profession. Marketing in the 21st century library is a four week course designed for MLS candidates, graduates, librarians and paraprofessionals who are charged with creating marketing and promotions plans. It will highlight the overall importance of using marketing and promotions to increase awareness and plan for the future.
You’ve heard it—reference transactions are down. Expensive resources aren’t used. Librarians feel their skills are underutilized. What can we do? Don’t give up! Innovative libraries are finding ways to revitalize their reference departments by shifting attitudes, changing their collection philosophies and service models, and pioneering new services. Learn proven methods for reinvigorating reference service and find out what you can do to make reference one of the centerpieces of your library again.
In this webcast for librarians in all types of libraries, Sue Polanka, Head, Reference and Instruction, Wright State University, Dayton, Ohio, and Chair of the Reference Books Bulletin Editorial Board, talks about the value and potential of interactive features, and representatives from Encyclopaedia Britannica, World Book, ABC-CLIO, and Paratext demonstrate their newest interactive features and give us a preview of what’s coming next.
In this class, participants will review the skills and experiences needed to be an exemplary project managers in a library organization. Interactive and dynamic activities such as discussions, reading assignments, and class exercises will accompany each week’s lectures. The four-part topical tour of project management will cumulate with a final project. The course is self-paced.
PIE-J: The Presentation & Identification of E-Journals is a NISO Recommended Practice that provides guidance to e-journal publishers and providers. This presentation will provide an overview of the PIE-J guidelines that relate to holdings/coverage data, with examples, and will provide methods that librarians can use to report holdings problems to publishers and providers.
Reference Interview is a comprehensive course focusing on the methods of evaluating reference service, behavioral aspects of reference service, and the different types of questions that can be used to help patrons identify what they need. Using images and text, this in-depth educational approach covers everything from the approachability of the librarian to how to follow up with a patron. Scheduled chat sessions will model interviewing techniques using sample dialogues.
If you’re interested in learning more about screencasts and hearing tips on how to create them, this is the perfect on-demand webinar for you! Screencasts are excellent tools for demonstrating software, teaching computer skills, and visually sharing step-by-step navigation of websites and databases. They can be a powerful tool for all sizes of public libraries. Come learn how to design and produce killer screencasts for staff and public use, whether your targeted audience is a single person or an entire community.
Are you interested in learning how to incorporate immigration services into the library? PLA and the ALA Office for Diversity, Literacy, and Outreach Services (ODLOS) invited the Immigration Advocates Network (IAN) to share valuable information about their free online tools—immi and Citizenshipworks—which can be used to expand the capacity of your citizenship corner and provide people with self-guided immigration legal assistance. IAN also discusses the ways libraries are currently using immi and Citizenshipworks in its branches.
This course will cover both foundational elements of marketing and outreach and specific tools. During the first week, each participant will be encouraged to pick a library (their own or another library of a type of interest to them) and base their work on that library throughout the course so that they can develop a portfolio of skills and materials to use in the future. At the same time, they will be asked a few other basic questions so that later course content can be customized to the interests and needs of the participants. The course content will be broken up into six weeks.