Timing and Opportunities

Although the theory is that advocacy can and should take place during most if not all children’s and youth opportunities, there are better times for advocacy. They include:

  • Embedded into library publications – print and online
  • Embedded into library design and decoration
  • Integrated into library advertising, marketing
  • Integrated into customer services policies and scripts
  • A section of every speech by children’s and youth professionals
  • A section of every speech by adult services, management and administration with content designed and delivered by children’s librarians
  • Integrated into major program content such as summer reading club brochures and summer club materials
  • Provide advocacy content for the Annual Report
  • Build advocacy into partnership agreements such as MOU’s, contracts, agreements
  • Integrated into library management documents such as vision, mission, goals, values and outcomes, strategic plans, etc.
  • Embedded into library staff job descriptions at all levels
  • Consider the 52 weeks of advocacy structured around a children’s and youth issue
  • At point-of-use with adult and children and youth reference desk interactions
  • Built into library signage