Upcoming PLA Sponsorship Opportunities
Read More about the Partners Program
PLA National Conference | Portland, Oregon
March 23-27, 2010
Stand out at the 13th National Conference by becoming a PLA Partner! Thousands of public librarians, library directors, trustees and others will converge on the Oregon Convention Center in Portland for the only conference dedicated exclusively to the public library world. Don’t miss this opportunity. PLA Partners have increased visibility, including signage, recognition in conference materials, links from our website to yours, and are recognized by our attendees and members as an integral part of the public library community.
Sponsor PLA National Conference today!
Sponsorships include additional benefits that are listed in the table at the end of the document.
Meetings and Sessions
Nancy Pearl Presents "Book Buzz" (one opportunity available) $5,000
Wednesday, March 24, 10:30am-noon
Nancy Pearl is back for another exciting round of “Book Buzz.” Sponsor this perennial favorite that attracts standing room only crowds of more than 500 people. Exclusive sponsorship benefits include:
- Signage featuring your logo as attendees enter and exit the event
- Signage featuring your logo on the stage during the program
- Logo included next to program on the website and in marketing materials
- Recognition for your company from the podium
- Includes Gold Partner benefits
Opening General Session (multiple opportunities available) $5,000 each or be the exclusive sponsor of this event for $10,000
Wednesday, March 24, 2:30-4pm
The official kick off of the 2010 National Conference typically attracts 5,000 attendees with a well-known speaker (TBD). Past National Conferences have featured keynote speakers such as journalist Linda Ellerbee, Anna Quindlen, and philanthropist John Wood, founder of Room to Read. Don’t miss out on this opportunity to get your name and logo in front of attendees at the beginning of this exciting conference. Exclusive benefits include:
- Signage featuring your logo as attendees enter and exit the Opening General Session
- Signage at book signing table, if applicable
- Recognition for your company from the podium
- Logo included next to program on the website and in marketing materials
- VIP seating for two company representatives
- Sponsor logo displayed on large screens at the front of the stage during the beginning and end of event
- Includes Platinum or Gold Partner benefits
Closing Session (multiple opportunities available) $5,000 each or be the exclusive sponsor of this event for $10,000
Saturday, March 27, 11:45am-1:00pm
Comedian Paula Poundstone and authors Paco Underhill and Sherman Alexie are just a few examples of the high profile keynote speakers who have previously headlined the Closing Session. The 2010 speaker will be announced soon. Exclusive benefits include:
- Signage featuring your logo as attendees enter and exit the Closing Session
- Signage at book signing table, if applicable
- Recognition for your company from the podium
- VIP seating for two company representatives
- Sponsor logo displayed on large screens at the front of the stage during the beginning and end of event
- Includes Platinum or Gold Partner benefits
- Logo included next to program on the website and in marketing materials
Programs and Preconferences (multiple opportunities) $5,000 and $10,000
PLA is the recognized leader in public library continuing education offerings. National Conference preconferences and programs attract from 100-1,000 attendees. Find program content that complements your company's products and services and sponsor the program. Exclusive benefits include:
- Logo recognition on signage outside of the program room
- Recognition in the conference materials as a program sponsor
- Recognition on the website and in marketing materials with your logo next to the program sponsored
- Depending on level of partnership, includes Gold or Platinum benefits
Virtual Conference (one opportunity available) $12,000
Reach beyond the conference walls and make your organization visible to in-person attendees as well as those participating in the Virtual Conference. The 2008 National Conference featured the first-ever Virtual Conference, and we expect it to be an even bigger success than it was two years ago. In addition to the 300-500 attendees who will participate in just the Virtual Conference, all PLA National Conference attendees have access to the Virtual Conference. And, the Virtual Conference content is available to attendees for a year after the National Conference. Exclusive benefits include:
- Recognition in all Virtual Conference specific marketing pieces
- Recognition on the Virtual Conference website
- A link to your website from the Virtual Conference website
- Includes Platinum Partner benefits
Food and Beverage Events
Exhibit Hall Opening Reception (one opportunity available) $5,000
Wednesday, March 24, 4-6:30pm
The Opening Reception attracts the majority of the conference’s attendees who are all eager to get a glimpse of the Exhibits Hall. Capitalize on the high energy of attendees when the conference opens by sponsoring this event, which includes appetizers. Exclusive benefits include:
- Announcements in the hall during event to thank you for your support
- Signage featuring your logo as sponsor at refreshment areas on show floor
- Event is scheduled during a “no conflict” time, meaning no other events take place during the Opening Reception
- Includes Gold Partner benefits
New Member Reception (one opportunity available) $5,000
Wednesday, March 24, 6-7:30pm
This unique event draws an estimated 500 conference attendees who gather to network, enjoy refreshments, and learn more about what PLA has to offer. There is an opportunity for your organization to have literature available at the PLA information table, as well as a company representative to mingle with attendees in a more intimate setting. Exclusive benefits include:
- Signage featuring your logo at refreshment and hors d'oeuvres tables
- Table space to distribute your promotional items
- Sponsor recognition from the podium during the reception’s short program
- Includes Gold Partner benefits
All Conference Reception (one opportunity for title sponsorship) $12,000
Friday, March 26, 5:30-7:30pm
Increase your organization’s visibility by sponsoring the All Conference Reception. This event features an evening of lively entertainment and hors d'oeuvres, and is a perennial favorite of conference attendees. More than3,000 conference attendees come to the All Conference Reception to mix and mingle with their peers. Exclusive benefits include:
- Logo recognition on signage at the entrance of the event, at food stations, and on the entertainment stage
- Tent cards on each table featuring your company’s logo
- Exclusive naming rights (The “PLA All Conference Reception – sponsored by “YOUR NAME”)
- Your logo printed on cups and napkins (extra cost)
- Hospitality/drink tickets for your staff
- Includes Platinum Partner benefits
Exhibits Closing Reception (one opportunity available) $5,000
Friday, March 26, 3:15-4:00pm
PLA surveys indicate 99 percent of attendees visit the exhibits and 73 percent of those visit more than three times during the show. Benefits include:
- Announcements in the hall during event to thank you for your support
- Signage at entry to show floor acknowledging your sponsorship
- Event is scheduled during a “no conflict” time, meaning no other events are scheduled during this time
- Signage at coffee and dessert station
- Includes Gold Partner benefits
Exhibit Hall Coffee Breaks (three opportunities available) $5,000 each
Thursday, March 25, 9:45-10:30am
Thursday, March 25, 3:15-4pm
Friday, March 26, 9:45-10:30am
An estimated 7,000 conference attendees visit the exhibits during the designated coffee breaks to enjoy refreshments in the hall. Send them straight to your booth. Exclusive benefits include:
- Announcements in the hall during event to thank you for your support
- Signage at coffee stations featuring your logo
- Announcement thanking your organization prior to each coffee break
- Your name and logo imprinted on napkins and cups (customized at additional cost)
- Includes Gold Partner benefits
Attendee Services
Internet Café (two opportunities available) $5,000 each; choose the café on the show floor or in the registration area or be the exclusive sponsor of both cafés for $10,000
Internet Cafés are set up in high traffic areas, making your sponsorship not only visible to those using the cafés, but also to heavy conference foot traffic. Benefits include:- Signage with your logo in café area, as well as on all directional signage
- Your logo on each monitor wallpaper and as a screensaver
- Includes Gold Partner benefits or Platinum for both cafés
Wireless Internet (one opportunity available) $5,000
As the exclusive sponsor of Wireless Internet, your company’s name and logo will be the first thing attendees see when they log on. Benefits include:
- Your company’s website automatically set as the homepage
- Includes Gold Partner benefits
Shuttle Bus Transportation (multiple opportunities available) $10,000 each
The Shuttle Bus partner will be the provider of attendee transportation to and from the conference. At previous National Conferences, 75 percent of attendees have used to shuttle bus transportation to travel to and from the conference. Make an impression on attendees by ensuring that your brand is the first thing attendees see when arriving at the conference and the last thing they see when departing. Exclusive benefits include:
- Logo recognition on signage posted in each shuttle bus
- Logo recognition on signage posting the shuttle bus schedule in each hotel and at the convention center
- Logo recognition on signage at the shuttle bus loading point
- Includes Platinum Partner benefits
Printing Station (one opportunity available) $5,000
To help accommodate attendees who need to print conference materials, printing stations will be available. Printing stations are put in high traffic areas where your company’s name will be visible not only to those using the printing station, but also heavy conference foot traffic. Sponsorship includes:
- Your logo set as wallpaper on at the printing station
- Signage featuring your logo in the printing station area
- Includes Gold Partner benefits
Attendee Premium Items
Do you want to ensure that your company’s name and logo get into the hands of every conference attendee? Your branded items are included in the conference goodie bag that is provided at registration. Opportunities include:
- Conference Badge Holders $10,000
- Official Conference Attendee Bag $8,000-$10,000 - Opportunity Claimed
- Pens $1,000
- Notepads $8,000
General Support
Available at all levels. Show your organization’s ongoing support for PLA all year and at the National Conference through your general support partnership. Enjoy benefits at conference, including:
- Announcements thanking you as a PLA Partner
- Links from our website to yours
Sponsor PLA National Conference today!
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Benefits |
Platinum $10,000 |
Gold $5,000 |
Silver $1,000 |
Bronze $500 |
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Platinum Partners get exclusive use of "A PLA Platinum Partner" and PLA logo on their website for the commitment year. Banner/block advertisement with your logo on PLA National Conference website. Exclusive Platinum benefit. |
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Platinum recognition with links to your website from the PLA National Conference e-Newsletter through the course of your sponsorship (distributed to more than 10,000 PLA members). |
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Platinum Partners recognition with your logo on National Conference marketing materials, which are sent to all PLA members, as well as ALA public librarians and others, in the months prior to the National Conference. |
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Priority booth selection for the PLA 2012 National Conference (Priority granted by sponsorship level along with years exhibiting and total booth footprint). Priority hotel block selection for your staff at PLA 2010 National Conference hotels. (To guarantee, must confirm sponsorship by August 5, 2009, afterwards on a space available basis) |
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Platinum or Gold Partner listing with your company logo with links from www.placonference.org and www.pla.org to your website. |
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Platinum or Gold Partner listing on main PLA Partners Banner at entrance of the National Conference. |
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Highlighted listing with your logo as Platinum or Gold Partner in National Conference Show Directory and Platinum Partner recognition in PLA Show Daily. |
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Platinum or Gold Level recognition in the PLA National Conference e-Newsletter through the course of your sponsorship. |
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PLA President thanks your company from the podium at Opening General Session and Closing Session. |
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Listing on PLA Partners PowerPoint during walk-in and walk-out of Opening and Closing Sessions (Platinum and Gold with logos). |
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Platinum, Gold or Silver Partner recognition stars for your booth in the Exhibit Hall. |
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Badge ribbons recognizing your Partner level (Platinum, Gold, Silver) for your staff at conference. |
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Company listing in show directory and show daily. |
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Partners recognition in fall issue of Public Libraries magazine (Platinum and Gold Partners with logo). |
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Recognition in American Libraries magazine (Platinum and Gold Partners with logo). |
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Recognition in the PLA National Conference e-Newsletter through the course of your sponsorship. |
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Commitment Year: PLA Partners commitment year begins September 2009 through the National Conference until end of August 2010. This entitles your organization to partner’s coverage through this period.
Deadlines: To assure your full recognition and logo placement in all preconference print materials, (coverage to over 15,000 library decision-makers) commitments must be made by August 5, 2009 with payments no later than November 6, 2009.
To secure your sponsorship contact Joe Potaczek, PLA Deputy Director at 312-280-5025 or jpotaczek@ala.org.
Sponsor PLA National Conference today!