Advertising Rates and Information for 2009
Contract for Print Advertising
The following rates apply to black-and-white ads. Review Section pages are in two columns. Editorials/Features Section pages are in three columns. Color: Add $460 for 2-color, per page; $1,175 for 4-color.
Review Section
| Width |
Height |
1x |
3x |
6x |
12x |
| Full page |
7 1/4" |
9 1/4" |
$2,570 |
$2,440 |
$2,310 |
$2,180 |
| 2-page spread |
— |
— |
$4,620 |
$4,380 |
$4,150 |
$3,920 |
| 1/2 page vertical |
3 1/2" |
9" |
$1,670 |
$1,590 |
$1,500 |
$1,410 |
| 1/2 page horizontal |
7 1/4" |
4 3/4" |
$1,670 |
$1,590 |
$1,500 |
$1,410 |
| 1/4 page |
3 1/2" |
4 3/4" |
$1,060 |
$1,010 |
$950 |
$900 |
| 1/8 page |
3 1/2" |
2 3/8" |
$600 |
— |
$540 |
$510 |
Editorial & Features Section
| Page Size |
Width |
Height |
1x |
3x |
6x |
12x |
| Full page |
7 1/4" |
9 1/4" |
$2,820 |
$2,670 |
$2,530 |
$2,390 |
| 2/3 page |
4 11/16" |
9" |
$2,220 |
— |
$1,990 |
$1,880 |
| 1/2 pg. island |
4 11/16" |
7" |
$1,920 |
$1,820 |
$1,720 |
$1,630 |
| 1/3 pg. island |
4 11/16" |
4 3/4" |
$1,380 |
— |
$1,240 |
$1,170 |
| 1/3 page |
2 5/16" |
9" |
$1,380 |
— |
$1,240 |
$1,170 |
| 1/6 page |
2 5/16" |
4 3/4" |
$930 |
$880 |
$830 |
$770 |
Special Positions are available under contract for a minimum of six insertions. They cannot be canceled unless rates are increased during the life of the contract. Consult publisher for date and availability. Guaranteed positions other than those listed are 10% additional, $50 minimum per page or fraction.
Special Positions (per insertion) |
6x |
11x |
| Cover 2 |
$3,010 |
$2,780 |
| Cover 3 |
$3,010 |
$2,780 |
| Cover 4 |
$3,150 |
$2,910 |
| Page Facing Cover 2 |
$2,950 |
$2,720 |
| Page Facing First Feature |
$2,550 |
$2,350 |
| Page Facing First Review |
$2,550 |
$2,350 |
Inserts: Consult publisher for date, quantity, tipping, and folding charges. Cannot be canceled unless rates are increased during the life of a contract. One-time inserts of four or more pages will receive a discount of 20% off the regular insert rates.
| Inserts |
1x |
Two-page (full size) |
$3,660 |
Postcard-size insert (2 pages) |
$2,180 |
For further information, contact Pam Marino, Advertising Sales Dept., 860-347-1387.
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