Text Messaging Reference: Enhancing Reference Services with SMS
Live Webcast
February 23, 2010
11 a.m Pacific | 12:00 p.m. Mountain | 1:00 p.m. Central | 2:00 p.m. Eastern
1.5 hours
Registration is now open!
Presenter:
Joe Murphy, Yale University Science Libraries. Libraryfuture on Twitter
Webcast Description:
Text messaging (also known as SMS) is now one of the most popular ways people connect with friends, family, and information. Our 21st century patrons can get information on the go by SMS from answer services and search engines. Some libraries are also providing reference services via this important mode of communication by offering Text Messaging Reference. Joe Murphy of the Yale Science Libraries explores why it is so important for libraries to include text messaging in their suite of reference services and how SMS can easily integrate into and enhance existing traditional and 2.0 library services. This session introduces and covers the emerging field of SMS reference, shares practical tips and best practices, and the management, technology, and assessment considerations for this cutting edge service. Attendees will learn how to choose the best technology for SMS reference at their institution, what the advanced managerial considerations are, and what is on the horizon for mobile reference services utilizing SMS.
Learning Outcomes:
Participants will:
- Fully understand text messaging, its nature and popularity, its role in the world of information, scholarly communication, higher education, and libraries.
- Become familiar with the basic and advanced uses of text messaging in order to design successful applications of it for extending and enhancing reference services in their libraries.
- Learn the full suite of skills for designing and implementing text messaging reference services, and will gain the skills for providing reference via text messaging with a variety of technologies.
- Be familiar with the basic and advanced management and technological considerations in order to implement carefully planned services with text messages at their libraries.
About the Presenter:
Joe Murphy is Science Librarian, Coordinator of Instruction & Technology at the Yale University Science Libraries. Joe was selected as an ALA Emerging Leader in 2007, and was recently recognized by Library Journal through its prestigious Movers & Shakers award in 2009 for his innovations in text messaging (SMS) reference. Joe blazed the trail in SMS reference by implementing the first service of its kind and speaking nationally on the topic.
Registration fees:
ACRL member: $50
ALA member: $75
CACUL member: Can$90 (charges will be made in U.S. dollars)
Nonmember: $90
Student: $40
Group*: $295
* Webcasts take place in an interactive, online classroom environment with one user/one login. If you select the group rate, one person must register, login, and keyboard during the event. A group registration allows an institution to project the Webcast to participants in the same location.
Registration is now open!
- You will need to log in with your ALA ID & password. If you do not have an ALA ID & password, you will be asked to create one in order to register.
- Download and complete the PO registration form.
- Submit the form along with your actual PO to ALA registration (fax or mail; see form for details).
- You will not be considered registered for the course until both your PO and the registration form have been received and processed by ALA registration.
Member rates apply to personal memberships only. Want to join ACRL or ALA? Complete the online membership form, available on the ALA Web site. If you join ALA/ACRL within five days of registering, we will adjust your fee (please fax a copy of your completed registration form to ACRL at 312-280-2520).
Payment may be made by credit card or purchase order (PO) only.
If paying by PO, the PO number is required at the time of registration.
Class size is limited to 60 participants. Full refunds will be granted up to 14 days prior to the start of the seminar.