AASL Strategic Planning

 AASL Adopts New Strategic Plan (news release)
The American Association of School Librarians (AASL), a division of the American Library Association (ALA), adopted a new Strategic Plan at its Board of Directors meeting on June 26, 2005, during the ALA Annual Conference in Chicago. You can read the new Strategic Plan below:

• AASL Strategic Plan: Goals and Objectives
• AASL Strategic Plan (adopted June 2005; PDF file, 50 k)
• AASL Strategic Plan with Strategies (PDF file, 50 k)
• AASL Strategic Plan PowerPoint (PPT file, 164 k)

The following data and reports were made available to support AASL's strategic planning during the 2004-2005 governance year:

 AASL 2005 Member Survey Data
From the February 2005 online gap analysis survey of AASL members. The results of the online survey will be one item used as AASL moves forward with strategic planning during the 2004-2005 governance year.

• AASL 2005 Member Survey Data Charts
• Comparison Charts of 2004 and 2005 Member Survey Data

 AASL 2004 Member Survey Data
From the February 2004 online gap analysis survey of AASL members. Will also be used as part of strategic planning during the 2004-2005 governance year.

• AASL 2004 Member Survey Data Charts

 Report from ALA Focus Groups at the AASL 11th National Conference (PDF File*)
Market research conducted October 24-25, 2003, at the AASL National Conference in Kansas City, Mo. ALA contracted with a outside market research firm to conduct three focus groups: new ALA or AASL members; ALA or AASL members who were not active or had limited involvement with the organization beyond membership; and identified leaders in their profession and who were highly active and involved with ALA.

 External Audiences Focus Groups Report (PDF File*)
Report prepared by KRC Research of findings from six focus groups with external audiences--K-12 parents, teachers and principals, as well as middle and high school students--to assess awareness and knowledge of school libraries and librarians; to explore the attitudes about and perceived value of school libraries and librarians among key internal and external audiences; and to find language that most effectively communicates about school libraries, while still fitting within the overall communications of the @ your library campaign.

 Summary of NCES School Library Media Center Data: 1999-2000 (PDF File*)
A reference sheet compiled from data in Status of Public & Private School Library Media Centers in the United States: 1999-2000, a new publication from the National Center for Education Statistics (NCES) in the U.S. Department of Education.

 ALAhead to 2010
About the ALA 2010 strategic planning process.

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