Frontline library advocates work at all levels in all types of libraries—public, academic, school and special—and are the internal/external face and voice of the library. They can tell the library’s story and deliver the library’s message at their comfort level and with people they know best. Because every staff member is the face of the library to his/her respective
community, each influences what the community knows and thinks about the library; and all librarians and library staff are perfectly poised to inform people about their library’s value and needs.
This workshop covers the importance of this new level of library advocacy and how it differs
from legislative advocacy; works with librarians, library staff, and library administrators/managers/
supervisors in ways to get frontline staff empowered and engaged to do a different type
of library advocacy at their comfort level; and helps attendees with the mechanics of putting
together a frontline advocacy team; developing a frontline employee advocacy plan; and crafting
a message. Every voice does make a difference!