Frontline Advocacy Train the Trainer Program Materials
ALA 2010 Annual Conference

The Frontline Advocacy Initiative: What do we want to accomplish?
Dr. Camila Alire, 2009-2010 ALA President
Every Voice Makes a Difference: Frontline Messaging Strategies
Patricia Glass Schuman, Past-President, ALA; President, Neal-Schuman Publishers & Foundation
In-Person, Virtual, and/or Digital Delivery of Frontline Advocacy: Designing Training to Meet Today’s Training Needs (word document)
Dr. Julie Todaro, Co-Chair, 2009-2010 ALA Presidential Initiative
Bringing it Home
Patricia Smith, Executive Director, Texas Library Association
Next Steps/Best Practice Reports: Sharing Your Successes
Marci Merola, Director, ALA Office for Library Advocacy
Packet Materials:
1. Cover Sheet (PDF)
2. Introduction Letter (PDF)
3. Neal Schuman Thank you (PDF)
4. Six Excuses That Won’t Work (PDF)
5. 23 Things for Frontline Employees (PDF)
6. 52 Ways to Make a Difference (PDF)
7. Eight Steps to Getting Started (PDF)
8. Your Parking Lot Speech/Message (PDF)


