Pinterest and Academia

Pinterest and Academia Webcast image

Live Webcast
September 18, 2012
11 a.m. Pacific | 12:00 p.m. Mountain | 1:00 p.m. Central | 2:00 p.m. Eastern

90 minutes

Description: The immense popularity of Pinterest paired with its potential research applications makes it a strong resource in the modern academic library tool box. Pinterest has more than 10 million users, drives more traffic than Google+, Linkedin, and YouTube combined, and has been called “2012’s hottest website”.  Pinterest in a virtual pinboard for “pinning” images you discover online or add yourself. It serves as a way to discover or share pictures and infographics and visually curate online resources for your own use or collaboratively.

Pinterest is important for academic and research libraries because of its implications for information usage, content sharing, service enhancements, and opportunities for collaboration and PR. This webcast will introduce Pinterest and its usage, outline the technology trends represented by Pinterest and their impacts on libraries and information usage, explore academic and library applications, and guide you through projects to try at your library.

Learning Outcomes:

  • Gain an understanding of Pinterest as a tool, a general understanding of its uses, popularity, benefits for libraries, and its impacts upon research and library services.
  • Gain knowledge of Pinterest and the important trends within online information engagement that it represents: visual search/discovery, social image sharing, and self curation of content along with the applications of Pinterest to various steps in the research process.
  • Discover skills to leverage trends in academic settings and assist researchers and students with applying these skills to their continued academic success.
  • Learn about areas of implementations within the academic environment and the specific steps for successfully accomplishing various projects including creating Pinterest accounts for their libraries for marketing services and collections, leveraging the tool for subject liaison activities, utilizing Pinterest for instruction and orientation, optimizing online resources for use with Pinterest to extend their reach, addressing ethical use of visual information through proper applications and considerations, and for teaching and expanding information literacy skills as this tool relates to information engagement.

Presenter: Joe Murphy, Librarian, Tech Trend Spotter,

Technical Requirements: ACRL Webcasts are held in an Elluminate virtual classroom. Speakers or a headset for listening to the presentation are required. It is recommended that you also use a microphone to ask questions/make comments. If you do not have or do not wish to use a microphone, you may ask questions through text-based chat.

If you'd like to perform the Elluminate tech check on your computer, please go to:

You will be prompted to download a java-based application (Elluminate) before being able to enter the classroom. Elluminate works on both PC and Macintosh platforms. The minimum PC requirements are a Pentium II 266 Mhz with 64MB of memory and a sound card. The minimum Mac requirements are a G3 233 Mhz with 64MB of memory when using OS 9.0 - 9.2 or 128MB of memory when using OS X.

Registration fees:
ACRL member: $50
ALA member: $75
Nonmember: $90
Student: $40
Group*: $295

* Webcasts take place in an interactive, online classroom environment with one user/one login. If you select the group rate, one person must register, login, and keyboard during the event. A group registration allows an institution to project the Webcast to participants in the same location.

How to register:

Register with Credit Card

  • Scroll down to the month the webcast is being offered and locate the event. Select the "Register" link next to the Webcast title on ALA's Distance Learning page (linked above).
  • You will need to log in with your ALA ID & password. If you do not have an ALA ID & password, you will be asked to create one in order to register.

Register by PO

  • Download and complete the PO registration form.
  • Submit the form along with your actual PO to ALA registration (fax or mail; see form for details).
  • You will not be considered registered for the course until both your PO and the registration form have been received and processed by ALA registration.

Class size is limited to 60 participants. You will receive your Webcast access information one business day before the live Webcast. Full refunds will be granted prior to the start of the Webcast. If you have a question about an e-Learning opportunity, please contact Margot Conahan (

Member rates apply to personal memberships only. Join ACRL today to take advantage of valuable members-only discounts, professional connections, and community. Complete the online membership form, available on the ALA Web site. If you join ALA/ACRL within five days of registering, we will adjust your fee.