Association of College and Research Libraries (ACRL)
Definitions (or, How is a Goal different from an Objective?)
The goal offers the "why," to explain the reasoning behind that task.
A Goal is:
- A statement that explains what the organization wishes to accomplish
- Sets the fundamental, long-range direction.
Objectives then break down the broader goal into its smaller parts, and may provide guidelines for how the goal can be accomplished. There are two kinds of objectives: Program Objectives, and Supporting Objectives:
A Program Objective is:
- A specific statement that explains what the committee will accomplish in order to fulfill organizational goals.
- Measurable level of achievement
- Purpose
- Provides clear expectations
- Guides content
- Helps organize tasks
- Lets IS Executive know what's going on
- Provides basis for evaluation
- Provides clear expectations
A Supporting Objective is:
- A statement that describes what the committee needs to accomplish in order to fulfill program objectives.
Next: What is a SMART Objective?