Contact: Trish Cleary
For Immediate Release
August 1, 2003
Fall into reading with the new ALA Graphics catalog
The new American Library Association (ALA) Graphics Catalog captures the excitement of the fall school and library campaigns beginning with Library Card Sign-Up Month in September and Teen Read Week in October. The new catalog is full of inventive, affordable products that will help librarians and educators promote literacy, reading and libraries to their community during the autumn season and throughout the year.
Teen Read Week, October 19 – 25, 2003
Stock up on the new Teen Read Week (TRW) product for 2003. TRW is a national literacy initiative aimed at young adults. This year’s poetry-centric theme is: Slammin’ @ your library®. The creative TRW product line includes the cutting-edge Poetry Resource CD. This innovative CD allows libraries to save money by creating their own beautiful, customized artwork to promote TRW and poetry. The CD includes graphics for posters; bookmarks; page borders; Web banners; tip sheets; and much more. The official TRW poster; mini poster; bookmark; magnetic poetry; poet buttons; poetry journals; and “A Slam Poetry Manual: How to Produce a Poetry Slam and Succeed as a Slam Poet” by Michael Baldwin also are available. Celebrate this year and encourage teens in your community to read for the fun of it!
New Library Art Resource Disc
More than 40 timeless, high quality, library-friendly images are featured on the new Library Art CD. The royalty-free art is from some of today’s top illustrators and covers a wide-range of genres appropriate for libraries and schools.
One Book, One Community @ your library®
The American Library Association announces the release of the One Book, One Community Resource Disc and mini poster. Created in cooperation with the Public Programs Office (PPO), this easy-to-use CD includes graphics for posters, bookmarks, page borders, Web banners, tip sheets, a 48-page planning guide, and much more. The mini poster complements the program and is available in bulk quantities.
Who’s new in the Celebrity READ poster series?
Comedian, actor, author and role model Bernie Mac is a big believer in reading. This popular performer stars in his award-winning program, “The Bernie Mac Show,” and can be seen on the big screen in pictures such as “Head of State” and “Charlie’s Angels: Full Throttle.” ALA also welcomes the cast members of the popular television program “Third Watch” to the Celebrity READ poster line-up. Pictured in an urban landscape, the cast members, who play police, paramedics and firefighters, hold up a varied selection of titles including “The Corrections” by Jonathan Franzen and “One Hundred Years of Solitude” by Gabriel Garcia Marquez. In addition to being a star soccer player with the San Jose Earthquakes, Landon Donovan is featured on a Celebrity READ poster and new bookmark. He won the 2002 ESPY award for best male soccer player, and participated in the 2000 Olympics and 2002 World Cup.
Read Everything – Just in Case @ your libraryä
Check out the new ALA Graphics poster and bookmark featuring the famous Baudelaire siblings from the fabulous line of books from Lemony Snicket. This gangbuster series is top on every young reader’s lists. Created in cooperation with the elusive Lemony Snicket, illustrator Brett Helquist and HarperCollins.
Gaiman’s Sandman promotes reading and libraries
The American Library Association’s (ALA) Graphics department is pleased to introduce a new ALA Graphics poster featuring the Sandman (Lord of Dreams) in his library with the phrase “A book is a dream you hold in your hand.” The poster is inspired by Neil Gaiman’s Sandman series and features original artwork by illustrator Craig P. Russell. The poster and bookmark were created in cooperation with DC Comics.
Customization @ your libraryä- Posters, Banners and Bookmarks
Make a splash with customized posters, banners and bookmarks. ALA has enhanced the customization program with more design options and easier ordering. This is a great way for libraries to promote their services to the community by adding their name, address, web site, logo, hours and special message to a variety of colorful, ALA-exclusive bookmarks. The Teen Read Week 2003 signature poster and bookmark are available for customization with your library’s information. The next deadline for customized bookmarks is September 9, 2003.
Free ALA Graphics Catalog!
The full-color ALA Graphics catalog features over 300 library, reading and literacy-related posters, bookmarks, banners, gifts and incentives. Librarians, educators, childcare providers, parents, grandparents, or anyone who works to foster a love of reading will find an abundance of quality products to choose from.
To receive your free copy of the new ALA Graphics Fall 2003 Catalog, please call 800-545-2433 and press 7 or visit the ALA Graphics’ online store at www.alastore.ala.org. Please note that volume discounts are available on large orders, as are consignment sales to libraries and non-profit groups. For more information on special sales and discounts, please contact John Chrastka at 800-545-2433, extension 4027 or via email at email@example.com.